Industry Deep Dive: Pet Industry

Feb 2

The pet industry is booming, with more and more people welcoming furry friends into their homes every year. In fact, according to the American Pet Products Association, Americans spent a whopping $...

Continue Reading

A Case Study in Promo: A Medieval Dinner Theater Chain

Jan 11

Romanticizing medieval European life, particularly medieval fantasy life, has a distinctly modern allure. Americans especially have a deep affinity for medieval culture, evident not only in our med...

Continue Reading

Case Study: YUKON 17 oz. Double Wall Party Cup for the Sustainability Win

Dec 20, 2025

Surf-inspired activewear brands like ROXY(r) are stoked with our YUKON design-fondly known as The Party Cup(tm). It's double-wall insulated, so it keeps refreshments cool on the beach while the t...

Continue Reading

Industry Mini Drive: Doggy Daycare

Oct 6, 2025

The doggy daycare industry is booming, and for good reason. With more and more people owning pets and treating them as members of the family, the demand for quality pet care services has never been...

Continue Reading

Case Study: 3D is the Key

Sep 29, 2025

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of p...

Continue Reading

Case Study: Employee Appreciation Gift

Sep 22, 2025

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. The...

Continue Reading

Case Study: Spec-Tacular Promotions

Aug 23, 2025

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year's Spring Break in Jamaica for an MTV event t...

Continue Reading

Case Study: Health & Wellness Spas

Aug 1, 2025

Products Javalina Jewel(r) Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage ...

Continue Reading

Case Study: Roaming Free with the YUMA Clear Freedom Bottle

Apr 30, 2025

What do outdoor gear brands like Marmot(r) and Teva(r) have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in the m...

Continue Reading

Case Study: Bringing Back the Fanny Pack

Apr 23, 2025

Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The w...

Continue Reading

Case Study: Custom Caps with a Budget Cap

Mar 18, 2025

Description: Custom Cap Industry: Trade Show/Convention/Events What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. ...

Continue Reading

Industry Mini Dive: Bars & Restaurants

Mar 11, 2025

The bar and restaurant industry is a thriving and competitive field that caters to a wide range of customers looking for delicious food, refreshing drinks, and a welcoming atmosphere to enjoy a mea...

Continue Reading

Case Study: A Cheese-y Promotion

Jan 28, 2025

Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: R...

Continue Reading

What's The Deal With These Products?!

Jan 13, 2025

The tradition of using promotional products dates back to the 1700s, when campaign buttons were first created for President George Washington. These pins were a groundbreaking success-they were aff...

Continue Reading

Case Study: Jamming Out

Jan 6, 2025

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the...

Continue Reading

Case Study: Keeping it All Together

Dec 16, 2024

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Fu...

Continue Reading

Case Study: Resort Incentive Yields Oceans of Opportunity

Oct 12, 2024

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guest...

Continue Reading

Case Study: What Does Your Phone Stand For?

Sep 13, 2024

Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name ...

Continue Reading

Case Study: Look, Ma, No Hands!

Aug 15, 2024

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their bud...

Continue Reading

Cheers! Let’s Sell More Beer!

Jul 18, 2024

Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sale...

Continue Reading

Case Study: Piece of Cake

Jul 10, 2024

Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Produc...

Continue Reading

Case Study: Roll Up in Style

Apr 7, 2024

Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations ...

Continue Reading

Case Study: Wave Hello to Promotions

Mar 3, 2024

Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient wo...

Continue Reading

Case Study: Write to Paradise!

Jan 18, 2024

A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for com...

Continue Reading

Case Study: Wheelie Important Paperwork

Dec 4, 2023

Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. Th...

Continue Reading

Case Study: A Hole in One Promotion

Oct 28, 2023

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...

Continue Reading

Case Study: "Single Use" Pens for COVID-19

Sep 21, 2023

In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spre...

Continue Reading

Case Study: Pillow Box

Aug 23, 2023

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. P...

Continue Reading

Case Study: Save the Date, Save the Day

Aug 8, 2023

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived va...

Continue Reading

Case Study: The Big Picture

Jul 24, 2023

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...

Continue Reading

Case Study: Insuring Happy Employees

Jul 17, 2023

Item: JAFFA(r) Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees en...

Continue Reading

Case Study: The Write Stuff

Jun 17, 2023

Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: P...

Continue Reading

Case Study: You Can Count on Us

May 19, 2023

The marketing department for a regional credit union was considering a custom writing instrument from overseas as part of a re-branding campaign. However, supply chain disruptions due to Coronavi...

Continue Reading

Case Study: Do a Double Take

May 12, 2023

Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait F...

Continue Reading

Case Study: This Promotional Product is in the Bag

May 4, 2023

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

Continue Reading

Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Apr 27, 2023

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Cas...

Continue Reading

Case Study: Snap a Pic!

Apr 5, 2023

Objective: A large photography studio wanted a better welcome kit for their wedding clients than just a few loose flyers. Product: Mini Horizontal Pocket Folder Personalization: The photography s...

Continue Reading

Case Study: A Getaway Promotion

Mar 22, 2023

A resort wanted to make sure guests felt safe as they reopened after COVID-19 stay-at-home orders were lifted. At check-in, they chose to provide each guest with a Fold-Up Cinch Corner Tote to ke...

Continue Reading

Braving Campground Antics with the SAHARA Sports Bottle

Mar 15, 2023

Camping isn't always a vacation, y'all. Seasonal KOA(r) Work Kampers help KOA owners wrangle feisty RV transients (a.k.a. retirees) for their supper. The least they deserve is a free RV hookup&he...

Continue Reading

Case Study: Thank You for Spooning

Jan 31, 2023

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers...

Continue Reading

Case Study: Masks and Casks

Jan 9, 2023

When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard(tm) Face Masks i...

Continue Reading

Case Study: Fresh Mesh Promotions

Dec 25, 2022

Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentatio...

Continue Reading

Case Study: Put That on Your Calendar!

Dec 15, 2021

Objective: A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her serv...

Continue Reading

Case Study: Take a Map!

Dec 7, 2021

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...

Continue Reading

Case Study: Rock out on the Run

Oct 17, 2021

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use ...

Continue Reading

Case Study: I Was Framed!

Oct 10, 2021

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wante...

Continue Reading

Case Study: A Golfer Giveaway

Oct 2, 2021

Objective An event organizer wanted consistent branding for everything from their tournament save the dates to golfer giveaways. Products Custom Tri-Fold Calendar, A2 (4-1/4" x 5-1/2") Folded Pr...

Continue Reading

Case Study: Wine for the Win

Sep 11, 2021

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three...

Continue Reading

Case Study: A Not-So-Silly Idea

Sep 4, 2021

An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun...

Continue Reading

Case Study: A Race to Remember

Aug 28, 2021

Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an...

Continue Reading

Case Study: Time for a Rebrand

Jul 9, 2021

Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had prev...

Continue Reading

Case Study: A Shoe-In

Jun 11, 2021

Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate lev...

Continue Reading

Case Study: Staying Safe for Back-to-School

Feb 5, 2021

A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students' parents. Ea...

Continue Reading

Case Study: A StuPENdous Promotion

Sep 4, 2020

Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purc...

Continue Reading

Case Study: Don't Bottle It Up

Aug 7, 2020

An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to ...

Continue Reading

Case Study: Info in a Flash

Jul 18, 2020

Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to...

Continue Reading

Case Study: The Write Way

Jul 11, 2020

Item: WideBody(r) Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range o...

Continue Reading

Case Study: It's Raining Cats and Dogs

Jul 3, 2020

Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide ...

Continue Reading

Case Study: Go Green or Go Home

Jun 12, 2020

Item: goingreen(tm) Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company's service...

Continue Reading

Case Study: Good Deeds for Kids in Need

Jun 5, 2020

Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization's largest fundraising eve...

Continue Reading

Case Study: Zip It Up

Apr 3, 2020

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university...

Continue Reading

Case Study: Calendar Puns are Week

Mar 10, 2020

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with ...

Continue Reading

Case Study: Too Hot to Jot

Mar 3, 2020

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image cons...

Continue Reading

Case Study: Keep it Cooler

Feb 12, 2020

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their e...

Continue Reading

Case Study: Do the Wave

Jan 3, 2020

Market: School Objective: A school's athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The sc...

Continue Reading

Case Study: These Calendars Aren't Week

Nov 20, 2019

Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The b...

Continue Reading

Case Study: This Event Needs More Cowbell

Sep 19, 2019

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their r...

Continue Reading

Case Study: Boosting Trade Show Booth Traffic

Jul 31, 2019

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traff...

Continue Reading

Case Study: The Weather is Snow Joke

Jul 24, 2019

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. Th...

Continue Reading

Case Study: Success on Campus

Jun 3, 2019

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...

Continue Reading

A Lunch That Packs a Punch

Apr 29, 2019

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the...

Continue Reading

Case Study: Keeping Colds at Bay, One Spritz at a Time

Apr 22, 2019

Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Cas...

Continue Reading

Case Study: Plastics Make it Possible

Mar 17, 2019

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow...

Continue Reading

Case Study: Charity Fundraiser

Mar 2, 2019

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions ...

Continue Reading

Case Study: Computer Repair At Your Fuzzy Fingertips

Feb 23, 2019

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when...

Continue Reading

Case Study: Sharper Students

Feb 2, 2019

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...

Continue Reading

Case Study: Jot It Down

Jan 5, 2019

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded...

Continue Reading

Appreciation Gift

Nov 15, 2018

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will ...

Continue Reading

Celebrate Milestones

Oct 25, 2018

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this ...

Continue Reading

Boost Branding

Oct 18, 2018

A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her services all year...

Continue Reading

Case Study: Let the Games Begin!

Oct 11, 2018

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. ...

Continue Reading

Case Study: A Prom Ticket Keepsake

Jun 10, 2019

A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets ...

Continue Reading
Close